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Having a website that can be able to generate huge traffic with the help of great ranking on search results of a search engine is a powerful yet amazing way to attract new customers. There is no magical tools o formula available for you to become a high traffic gainer or be nice in ranking but you can apply some strategies to the mixture of some quality contents & strong links as these two are the important part of any website today. With the perfect combination of good links and contents, you can grow your online business in a better way.
Getting these links is neither too easy nor too tough for any startup, but before that, you need to know the meaning of back links and its importance to your website.
Backlinks
These are the links that can provide you with an ability to connect a variety of external resources or websites to your site without any kind of hesitation. These are crucial for any business today as these are the vital components that can tell the search engines to give importance to your website in search results. Search engine giants like Google consider these types of links as votes, so it’s like getting new links every time you get voted. But at the same time, you need to consider the generating address of these websites as the links you are getting must be relevant to your work area. The more votes you get that means, the more credibility you are going to add to your site and thus a higher ranking to your site in search results.
Not all the links available on the internet are having such kind of importance as compare to quality links. Generally, giants like Google, Bing and Dogpile give some weights to the links coming from the reliable & popular resources like Wikipedia or the New York Times, so these kinds of links can perform way better than the links generated from our friend’s blog. Every time a website links to your website, then they are telling the search engines to consider your website’s content on the higher priority for getting the useful information from a web. Backlinks define the relationship between any two websites on the internet with the help of greater understand ability between those two websites. A website owner tries to get links from the industry expert websites for giving more power to your site.
Getting the quality links for your site
For the process of getting some useful links to your site first, you have to make a list of potential websites that can have the importance or relevancy to link to your site. For that, you can take help of the internet by searching the keyword related to your work area and then taking websites from the search results which have greater search ranking. You have to keep in mind that you can’t move out from the boundary of your search criteria or your industry. You had to be alert and focused on identifying the quality sites that can have the ability to put significance importance to your site. Getting some quality links from the authorised sites like a government official or university sites (.gov, .edu, and .org) can be a big advantage for your site as search results respect this type of sites.
After finding the list of potential websites now is the time for getting the useful links are targeting the webmasters as webmasters are those persons who maintain these sites. Basically, there are three different types of links are available on the web that you have to focus, and these are:
The first one is natural links
These are the type of links that may have a huge impact on your search results for boosting the popularity of your site in a better way. This required little time and effort as these are the natural links that can come to your site whenever a site chooses to link to your site. The reason can be anything like your website is delivering the quality content to their visitors or generating more traffic with the help of reliable information.
The second one is outreach links
These are the links that may come from the site you have approached or asked. These can be from any popular blog, well-ranked website, etc. You can get these types of links by promoting your existing content, posting useful content as a guest, giving reviews or giveaways for the promotion of product or services to your site.
The last one is self-created links
You can even create your quality links without taking the help of webmasters and an easy way to boost the popularity of your site. There are three ways to do this: By getting involved in blogs/forums, getting your name in directories, creating internal links of your own site.
